Project Manager _ CRMPublicis Groupe EspañaCompany DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. At Leo Burnett, we understand that creativity has the power to transform human behavior. It's the core belief behind what we call HumanKind, focusing on people and purposes. Our strength lies in the professionalism of our teams, combining strategic rigor, a multidisciplinary approach, and high doses of creativity to deliver unique and personalized value propositions that drive our clients' brand growth. We aspire to be the best creators of ideas that truly resonate with people.OverviewWe are looking for a dynamic and detail-oriented CRM Project Manager to join our team. In this role, you will implement both local and central CRM campaigns, ensuring seamless execution and alignment with strategic objectives. You will collaborate closely with data analysts, creative teams, and external agencies to optimize customer activation strategies and enhance campaign performance while overseeing campaign planning, execution, and analysis with a strong understanding of the automotive sector.ResponsibilitiesImplement local and central CRM campaigns.Participate in defining local strategies and segmentations for activation.Guarantee local campaigns for the country: brief, customer journey improvement, planning, production costs, creative iterations, HTML inputs with the hub, and performance reports.Extract insights with Data Analysts.Coordinate with the creative team, the hub, and the advertising agency.Ensure technical feasibility.Leverage business expertise and automotive sector knowledge.Coordinate adaptation of central campaigns (local tone of voice, specific versions).Align CRM strategies and segmentations with CRM Lead.Validate local campaigns with central teams and share best practices.Analyze data and performance insights.QualificationsIdeally over 4 years of experience as a CRM project manager within international projects.Strong level of English (C1), assessed at interview by the Talent Team.Previous experience within the automotive industry.Experience in customer journey definition, segmentations and technical planning of campaigns.Experience in Salesforce (planning and defining campaigns).We Think You're Awesome If YouHave prior experience working with Agile methodologies (Monday.com, Trello, etc.).Additional InformationFlexible Benefits (Coverflex): meal vouchers, health insurance, transportation, and more.Growth Opportunities: advance your career with major clients and access local and global training programs.Free Online Training: unlimited courses from LinkedIn Learning and Udemy via Marcel.️ Online English Classes: weekly groups by native teachers for B1 level or above.Partner Certifications: Meta, Google, Amazon certifications.Work from anywhere: Telecommute up to 6 weeks from over 100 countries with #WorkYourWorld.Attractive holiday package including birthday and Advertising Day off plus extra days.Work‐Life Balance: hybrid model with up to two days work‐from‐home, intensive summer hours, full remote in Easter, Christmas, and 3 weeks in summer, flexible start schedule.Well‐being: daily meditation, yoga, and other health initiatives.Subsidised breakfast & daily menu at Café Marcel canteen.Seniority levelNot ApplicableEmployment typeFull‐timeJob functionProject Management and Information TechnologyIndustriesAdvertising ServicesReferrals increase your chances of interviewing at Publicis Groupe España by 2x.EEO StatementHere at Publicis Groupe, we are committed to building a culturally diverse workforce and strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of background: we do not discriminate on basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any protected status. If you have any reasonable adjustment needs relating to a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you. All employees are required to comply with obligations regarding Information Security, Artificial Intelligence, Quality and Environmental Management System, Integrity Management System, Corruption Prevention, and Anti‐Bribery and Anti‐Corruption Policy, and complete mandatory training, declarations, and compliance commitments in these areas.#J-18808-Ljbffr