KNN Digital Media is a global eCommerce company founded by former Google executives. We use performance marketing, media, and machine learning to drive measurable growth across a portfolio of in-house and affiliate brands, including our flagship brand in the health and wellness space, Vital Nutritive. Were looking for a PPC Specialist to manage and scale our Google Ads campaigns on a long-term, performance-based collaboration. Youll manage end-to-end campaign execution for multiple brands, handling keyword research, campaign setup, data analysis, and conversion scaling with a strong focus on ROI. This is a high-impact role, collaborating closely with our PPC Lead and integrated as a core member of the performance team. Why youll enjoy collaborating with KNN Digital Media Work with a high-performing international team led by former Google leaders Long-term contractor collaboration with consistent workload High level of autonomy and ownership over performance outcomes 100% remote, CET-aligned collaboration with flexible working hours Exposure to high-volume DTC performance campaigns where your optimizations have direct business impact How youll contribute As a contractor, you will launch, manage, and optimize high-budget PPC e-commerce campaigns for pro prietary and affiliate brands in the Health & Wellness sector. Key responsibilities are the following: PPC Research: Product Research: Conduct research for new products, including keyword analysis, competitive benchmarking, and offer evaluation. Keyword & Market Analysis: Identify the best-performing keywords and market opportunities by assessing competition, search volume, and CPCs. Offer Evaluation: Research and assess the potential of offers in the PPC market to determine feasibility and profitability. Campaign Creation & Launch: Campaign Setup: Create, configure, and launch PPC campaigns across platforms such as Google Ads and Bing Ads. Campaign Monitoring: Continuously monitor campaign performance, making adjustments to bids, keywords, and ad copy to optimise results. Conversion Tracking: Set up and manage conversion and event tracking using Google Ads, Google Analytics, and Openhermes to monitor ROI and performance. Site Structure & Content Review: Review Site Setup: Collaborate with content writers to review content, links, and site structure on comparison sites before launching campaigns. Ensure Alignment: Ensure that the content and site setup are aligned with PPC campaigns for seamless integration and optimised performance Reporting & Analysis: . Data Analysis: Analyse campaign performance data, identifying trends and areas for improvement. Optimisation Decisions: Use data-driven insights to make optimization decisions, including adjusting bids, keywords, and targeting to improve campaign performance. Reporting: Create detailed campaign performance reports using Supermetrics and other analytics tools, providing actionable insights to improve future campaigns. Partner Communication: Offer Management: Maintain open communication with partners to ensure that all offers are functioning correctly and resolve any issues promptly. Partner Collaboration: Work closely with partners to monitor offer performance and optimise for better results. Continuous Improvement & Innovation: PPC Trends: Stay up-to-date with the latest PPC industry news, tools, and best practices to implement cutting-edge strategies. Proactive Strategy Suggestions: Actively suggest and test new strategies to scale accounts, improve performance, and stay competitive in the market.