Descripción de la oferta
Job title: Global Lead - MR¿Le gusta esta oportunidad? Asegúrese de inscribirse rápido, ya que se espera un gran volumen de solicitudes. Desplácese hacia abajo para leer la descripción completa del puesto.Location: Barcelona, Spain.About the jobAt Sanofi, we chase the miracles of science to improve people’s lives. We believe our cutting-edge science and manufacturing, fueled by data and digital technologies, have the potential to transform the practice of medicine, turning the impossible into possible for millions of people.Our Hubs are a crucial part of how we innovate, improving performance across every Sanofi department and providing a springboard for the amazing work we do. Build a career and you can be part of transforming our business while helping to change millions of lives.Currently, Sanofi has the most robust pipeline and forthcoming product launches in the company’s history. The GTMC organization is charged with delivering best-in-class capabilities to bring speed and increased value to commercial operations. It will refine priorities across products, markets, and the pipeline through dynamic resources allocation and efficiencies. Silos between business units and duplicative and overlapping resources will be replaced with standardized processes and tools. Operating with a One Sanofi mindset and entrepreneurial spirit, GTMC will accelerate and improve key capabilities to do more with less and facilitate the best-informed strategic decision making across the organization.The GTMC organization aims to:Centralize Go-to-Market operational tasks across GBUsStandardize best in class capabilities, strengthen global support, and implement a better vertical reporting structure within GTMC from local to globalDefine ways of working, bringing clarity on the interactions across GBUs, Digital, and Commercial executional support teams from Sanofi hubs to optimize process excellence and efficiencyThe Global Lead - Market Research (MR) is responsible for providing market and customer insights through the execution of market research that will help drive key strategic and tactical decisions across Sanofi with a focus on the Pharma portfolio (GenMed and Speciality Care). As a member of the Insights and Analytics (I&A) team, this individual will be an integral strategic partner to Sanofi Commercial leadership, leading the development & application of cutting-edge market research methodologies to achieve the full potential of the Sanofi’s expanding portfolio.ResponsibilitiesKey Responsibilities include, but not limited to:Design and execute a Market Research strategy with methodologies aligned to business goals, efficiency, and cost parametersDrive innovative use of insights to inform marketing decisions, from high-level strategic tradeoffs to operational executionDeliver strategic, audience-tailored insights that empower Vaccine Asset Commercial teamsProvide strategic guidance and ad-hoc support to Sanofi Commercial teams and the I&A organizationActively contribute to brand planning by grounding commercial/brand strategy in market research insightsPartner with other support functions (forecasting, analytics, competitive intelligence) to deliver integrated insightsBuild strong agency partnerships to ensure reliable, high-quality research and seamless process flowStay current on emerging market research methodologies and vendorsSpecialize across multiple therapy areas, collaborating with peer Leads to avoid duplication of effortParticipate in commercial meetings, proactively surfacing business questions that market research can addressPresent market research insights to Senior LeadershipSelect the right vendor for each project based on business objectivesEnsure all projects comply with relevant policies, including procurement and SOPsCoordinate vendors throughout the research process, contributing business/brand expertise to fieldwork materials and reportsSign off on final fieldwork materials and reports, incorporating input from all relevant stakeholdersCreate engaging, innovative deliverables (e.g., avatar presentations) with clear calls to action for stakeholdersLead and develop market research team members as neededEducation RequirementsBachelor’s degree required; advanced degree (MBA, MS, MD, PhD) preferredSkills and CompetenciesA minimum of 7+ years of experience in pharmaceutical market research; equivalent combination of education (MS / MBA / PhD) and / or relevant consulting experience may be consideredStrong understanding of all types of market research methodologies, with experience of xqbhyrx conducting both quantitative and qualitative market research from end-to-end, including strong quantitative analytical skills, data analysis and statisticsStrong strategic thinking ability, with deep understanding of the life-sciences industryDemonstrated ability to drive to deadlines, balance competing priorities, and ensure high qualityExperience leading and developing high functioning teamsExperience across global, regional, local roles strongly preferredKnowledge and experience with pharmaceutical data sources (e.g., prescription and sales data, patient claims data, promotional audits) preferredProduct launch experience preferredExperience working directly within or partnering with related functions including new product planning, marketing, value & access) preferredSoft SkillsEffectively and confidently communicate to various audiences, including senior leadershipSynthesize complex ideas to simpleDevelop brand implications from market research findings, not just a summary of the dataStrong learning agility and high degree of curiosityStrong focus on detail, accuracy, and ability to solve problems through analytical reasoningStrong work ethic and personal motivationAbility to think strategically in an ambiguous environment and flex and pivot as the business requiresDemonstrated EQ and leadership skills#LI-Hybrid #BarcelonaHub #SanofiHubs#J-18808-Ljbffr
