Descripción de la oferta
pSince the year 2000, bOEC /bhas grown globally to more than 1,000 employees with a double-digit revenue increase nearly every year. We create bautomotive technology /b, helping repair shops, auto part distributors, and manufacturers run their businesses more effectively and profitably. We provide a lively culture, employee rewards and recognition, and the opportunity to develop and implement innovative technology solutions. /ppbr/ppbPosition Summary /b /ppbr/ppWe are seeking a dynamic and detail-oriented bProduct Marketing Specialist /b to support marketing efforts that drive product sales, adoption, and customer retention. This role focuses on coordinating bFord PartsPlus /b product-related communications to both prospective and current customers, as well as trade publications. The ideal candidate will collaborate closely with internal product and marketing teams to deliver impactful marketing initiatives. /ppbr/ppbKey Responsibilities /b /ppbr/ppbMarketing Strategy Execution /b /pulliOwn and execute marketing plans for selected market segments. /liliResearch, develop, present, and implement marketing strategies that support product growth and business objectives. /li /ulpbCross-Functional Collaboration /b /pulliAct as a trusted marketing advisor to internal teams, driving innovative marketing initiatives across departments. /liliCoordinate cross-functional efforts to align product and marketing goals. /li /ulpbContent Development /b /pulliWrite and manage product-related content including brochures, flyers, presentations, emails, web pages, newsletters, and social media posts. /liliCollaborate with other marketing specialists and the manager to ensure consistent messaging. /li /ulpbIndustry Engagement /b /pulliDevelop a strong understanding of the automotive parts industry. /liliEngage with OEM representatives, trade publications, associations, and research experts to enhance brand awareness. /li /ulpbProject Management /b /pulliPlan, organize, and execute marketing campaigns in collaboration with the Marketing Manager. /liliManage internal and external resources to ensure timely and effective delivery of marketing materials. /li /ulpbr/ppbQualifications Experience /b /ppbr/pulliUndergraduate degree in Marketing or a related field, or equivalent professional experience. /lilib3–4 years of experience in marketing or product marketing, /b preferably in a technology-driven or automotive industry. /liliProven experience in bmarketing communications, /b including technical writing and content creation for digital and print media. /liliStrong interpersonal and organizational skills with the ability to manage multiple projects in a fast-paced environment. /liliExcellent written and verbal communication skills. /liliFluency in bEnglish and Spanish /b (spoken and written) is required. /li /ul
