Descripción de la oferta
Product Marketing Manager, Amazon BusinessCome be a part of a rapidly expanding $35 billion global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space, developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying. Bring your insight, imagination, and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.As a Product Marketing Manager working on Value Marketing, you will be responsible for the execution and optimization of EU5 campaigns to help increase Amazon Business spend value perception (e.g. deals, quantity discounts). You will partner with several teams including Marketing and Operations to deliver campaigns across outbound, organic and paid marketing channels (e.g. email, display ads) and onsite campaigns and experiences on Amazon Business to support improving value perception.To be successful in this role, you will work seamlessly with stakeholders across Marketing, Operations, and Tech teams in multiple geographic regions to execute campaigns and optimize through scale and continuous experimentation. The ideal candidate has experience in online merchandising, digital marketing, paid media, and project management, with a proven track record of delivering results at scale across cross-functional teams and countries. The individual will thrive in a fast-paced, high‑pressure entrepreneurial environment within a dynamic, growing team. If you’re looking to join a dynamic, growing team in a high‑impact role, this is a great fit for you.Key job responsibilitiesDeliver multi-channel marketing campaigns to highlight AB's pricing benefits for Enterprise and Small to Medium Business customers that help increase Amazon Business value perceptionTrack campaign results, progress towards goals, and implement optimization ideasCreate clear, concise documentation for initiative performance and status reportingCollaborate with cross-functional teams to ensure alignment on marketing objectives and executionIdentify and implement process and reporting improvements leveraging AI tools and Business Operations partnersPlan and execute content testing, A/B experiments to improve campaign performance and drives incremental top line resultsCreate content messaging framework on savings claims and savings promise for customer facing contentPartner with Marketing Tech to influence roadmap and build towards CX that improves customers' discoverability of AB pricing programsBasic QualificationsExperience with Excel or Tableau (data manipulation, macros, charts and pivot tables)Experience working in a non-internship marketing roleExperience in a marketing role and proficient with analytic toolsBachelor's degreePreferred QualificationsExperience using integrated campaigns to solve brand/business challengesExperience in e-commerce, retail or advertisingAmazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
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