Descripción de la oferta
Overview
As a senior Market Access leader for the BD Interventional – Peripheral Intervention (PI) business within Europe, you will enable balanced patient access, competitive reimbursement outcomes, and commercial success across the region. You will translate strategy into execution, ensuring activities are disciplined, evidence‑based, measured, and aligned with BD International and regional priorities. This role requires deep knowledge of BD PI products, the Spanish market‑access landscape, and the ability to collaborate with internal partners and external stakeholders to influence payer and policy decisions.
Strategy, Competition & Value
Guide the development of robust, winning market‑access and payer‑value strategies for the PI portfolio, grounded in clear problem definition, payer insight, and competitive understanding.
Conduct and coordinate payer and pricing research, market‑access landscaping, and opportunity assessments to advise prioritisation and investment decisions.
Identify commercial and access barriers early and proactively drive risk‑mitigation strategies that protect and improve PI adoption.
Build reimbursement and payment policy positions, demonstrating BD advocacy priorities and engaging trade associations and medical societies.
Advise on Market‑Access strategy development in Spain across Business Units and with local colleagues.
Innovation & Evidence (Innovate)
Partner with Medical Affairs, HEOR, Marketing, Regulatory, and Commercial teams to define differentiated PI value propositions and translate clinical and economic evidence into compelling payer narratives.
Act as a key partner to evidence‑generation functions, helping develop data strategies that address payer, HTA, and policy requirements for PI technologies.
Support the development of innovative access pathways, including coding, coverage, reimbursement, and alternative payment mechanisms, evaluating their commercial impact and scalability.
Drive continuous improvement in market‑access tools and methodologies in line with BD Excellence standards.
Execution & Results (Deliver)
Guide and support country affiliates in the tactical execution of regional market‑access strategies, including HTA submissions, institutional access initiatives, and payer engagements.
Engage externally with payers, policymakers, and relevant experts at national, regional, and local levels to advance PI access objectives.
Facilitate payer negotiations, including technical HTA‑related discussions, ensuring consistency, credibility, and alignment with regional strategy.
Develop and deploy high‑quality regional market‑access tools (e.g., value dossiers, payer presentations) to enable effective local execution.
Maintain an active presence at relevant industry forums and medical society meetings to monitor trends and strengthen BD’s PI access positioning.
Product & System Expertise
Build and maintain deep expertise in BD PI products, their clinical use cases, outcomes, and economic value drivers.
Develop and sustain strong understanding of payer systems, HTA frameworks, and reimbursement dynamics across Europe, with a particular focus on key EU markets.
Serve as a trusted internal expert, translating sophisticated external dynamics into clear strategic and operational mentorship for leadership and cross‑functional partners.
Location
Primary: ESP San Agustin del GuadalixAdditional: ESP Barcelona
Remuneration
€110,400.00 – €176,625.00 EUR Annual
Equal Opportunity Employer
Becton, Dickinson and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic union status, familial status, sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Additional Information
To learn more about BD visit https://bd.com/careers.
#J-18808-Ljbffr
